Whether you are hosting a blockbuster sale, announcing a new product, announcing a giveaway bonanza, or simply welcoming your customers and clients, outdoor signs can help you reach a larger audience and leave an impactful impression. These powerful marketing tools serve as your silent salesperson, attracting passersby and encouraging them to take action.

The type of outdoor sign you choose depends on many factors like weather conditions, how long you intend the signage to be displayed, and your specific needs and goals. Consult with a professional sign company to help you make the best choice for your business.

For example, coroplast and yard signs are great options for letting people in your community know about programs, youth sports, yard sales, political campaigns, or events that you are holding at your location. These signs are durable and easy to update so that you can keep the community informed.

Retractable banners are an excellent option for adding flare to a tent or canopy at your next event. Upload full-color graphics, fonts, or your favorite photo to create a banner that will add a pop of color and help capture attention.

Banners that are positioned at eye level or above are easier for passersby to see and read. This makes them a highly effective promotional tool, especially when positioned near a busy street or intersection. You can display the name of your business, a memorable slogan or tagline, contact information, and even an enticing discount.

The message you display on your signage should be short and to the point. Most motorists have only a few seconds to read your message, so it is important to be as clear and concise as possible. Keep the message on your outdoor signage consistent with other marketing materials to help cultivate brand loyalty.

As you consider what to include on your outdoor sign, remember that the old maxim of less is more applies. Including too much text can distract from the main marketing message and deter potential customers from engaging with your business. Also, be sure to include your logo and company colors so that your branding is consistent across all of your marketing and promotional material.

If you need a reliable partner for large format printing, EDDM, or web design, contact a Reputable Las Vegas sign company today. They would love to help you achieve your goals for your business or organization. We are located in Tampa, Florida and work with clients throughout the country. To discuss how we can help you, call us or send a note through our website.